In an interview with ARMtibkencnet, NVIDIA President and CEO Cristiano Amon discussed a variety of topics, including his company’s plans to diversify beyond its mobile business, how the company plans to compete with Intel, and why he believes the next big thing will be 5G. We also get an update on the recent launch of the Nuvia tablet, which will come equipped with a NVIDIA-powered display.
Next big thing will be 5G
In the following interview, we’ll learn how the automotive and mobile industries are changing, and how Qualcomm plans to adapt. We’ll also learn what Cristiano Rossi, Qualcomm’s new CEO, plans for the company.
The automotive industry is undergoing a massive transformation, and Qualcomm is a leader in the digital transformation of this sector. In addition, the company has expanded into the software, services and semiconductors segments. Now, Qualcomm is working to enable billions of connected intelligent edge devices. It’s also upholding the cloud and is preparing for a fully digital future.
The next big thing in technology is likely to be 5G. This is a new generation of wireless technology, and it’s bringing an era of artificial intelligence to everything from mobile phones to cars. It will connect everyone, anywhere, and accelerate machine learning computing.
Qualcomm’s vision for the hyperconnected future is to transform our lives and the economy. It’s a plan that includes accelerating market adoption of Qualcomm technologies, expanding machine learning leadership, and investing in 5G technology. Ultimately, the company wants to be a leading supplier of technology that unlocks the digital future.
In the last three years, Cristiano Amon has led Qualcomm to become a global player. He has overseen the creation of a mobile business that is focused on the smartphone, but he also looks to its other business segments to drive growth. He’s particularly interested in China.
In the interview, Amon discusses how the company is working to expand its 5G business, while also preparing for a fully digital future. It’s an opportunity to bring the company’s innovations to new areas of the auto and wireless industries.
Diversifying beyond mobile
At the recent Mobile World Congress event in Barcelona, Qualcomm and Nvidia announced a number of new products and technologies. Most of the announcements revolved around the mobile space, but the company also branched out into wearables, AR, VR, computing and more. This has been done in part due to the fact that the smartphone market is a declining one, and the company needs to branch out in order to maintain its position.
As the largest supplier of mobile phone chips, Qualcomm has a lot to boast about, and the company has been diversifying its product line. Its latest offerings include its latest SOC design for premium smartphones, and its newest AI software development tools. Its collaboration with Meta Platforms, Inc on virtual reality hardware is a great example of its ability to diversify its portfolio.
While it has been criticized for its reliance on Apple, the company has been aggressive in expanding its non-mobile chip business. With a well-defined growth plan and a suite of products designed to suit a diverse range of industries, there is no reason to doubt its success.
While the latest innovations are not directly tied to the automotive space, the company’s recent investments and partnership with Google, Samsung, Microsoft and BMW make for a good case study in market diversification. For instance, the FastConnect 7800 is a big win for the chip maker, and it will certainly be useful in the automotive space. The other big news from the show is a collaboration with Gridspertise on smart grid technology.
In short, the One-Technology Roadmap is the harbinger of the future, and it will surely help drive the company’s diversification strategy. In the meantime, it is also the star of the most important mobile and other device innovations in the future.
Buying Nuvia
One of the biggest customers of Arm-based CPUs is Qualcomm. And now, Qualcomm is looking to acquire Nuvia, a Silicon Valley startup that specializes in developing server-level CPUs. The company was founded by former Apple and Google employees, including Gerard Williams III, the former chief CPU architect at Apple.
The Nuvia acquisition will give Qualcomm access to the custom Arm design expertise of its founders. While the initial product will be in the data center market, it’s expected that the CPUs will be integrated into a variety of Qualcomm Technologies’ portfolio. These include next-generation laptops, advanced driver assistance systems, infrastructure networking solutions, and digital cockpits.
Besides providing a new set of capabilities for Qualcomm, the Nuvia acquisition may also change the landscape of the Arm-based chip industry. The deal will also reintroduce custom Arm architecture CPUs to the industry, as well as the possibility of introducing new devices with the technology.
This new acquisition, coupled with other developments such as the recent purchase of AI company Xyrem, could lead to new opportunities for Qualcomm. These include expansion into mobile technologies such as 5G, as well as the potential to compete with Intel and AMD in the virtual reality (VR) and extended reality (VR-AR) space.
Although the details of the Nuvia acquisition are still being worked out, the Nuvia team already has the credentials needed to build Qualcomm’s next-generation PC chips. This includes the custom design capabilities that make the Silicon Valley startup famous for phone CPU designs. The Nuvia IP will allow Qualcomm to develop custom high performance and low power CPU cores for future mobile and PC products.
While the Nuvia acquisition will likely impact Qualcomm’s chipset roadmap in the short term, the company’s long-term plans won’t change too much.
Competing with Intel
This year’s Consumer Electronics Show in Las Vegas has a lot of buzz and most of it is attributed to the massive tradeshow floor. One of the more exciting presentations was a Q&A session with the likes of Qualcomm’s chief executive, Cristiano Amon. During the session, the exec was able to shed light on the company’s latest and greatest. For example, he revealed that his latest acquisition, Nuvia, had a $1.4 billion price tag and isn’t ready to ship its first batch of smartphones until sometime in 2023. Interestingly, the man also confirmed that he has a plethora of customers across the globe.
